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2023 Box Factory Team | BMX
Ladies and gentlemen, prepare for an adrenaline-fueled ride with Box's 2023 Factory Team. It's going to be one hell of a season with our co-sponsors...
Choosing Your Drivetrain
What is the purpose of a drivetrain on a mountain bike? A mountain bike's drivetrain consists of shifters, rear derailleurs, cassettes, chains, chainrings, and cranksets....
Alise Willoughby: The Rider Who Dared to Try
Fear—a primal instinct evolved from our need to survive. In fact, it’s one of the most important tools we were equipped with from infancy. It...
Box Continues to Support Exceptionally Talented Riders: Niek Kimmann & Alise Willoughby
At Box®, we take pride not only in our products, but also in our exceptionally talented riders. For many years, we’ve had the honor of...
Is the Box Four 8 Speed Groupset right for me?
Are you fond of Prime 9 but just don't need all the bells and whistles? Are you ready to ditch your 3x drivetrain and looking...
Who’s ready for the Grands?
The biggest race of the year is right around the corner, and the talent and skill of this year’s racers are something to watch for!...
Olympic & World Champion Niek Kimmann Shares His Story
Niek Kimmann is a professional BMX racer, three-time World Champion, and a gold medalist Olympian. His accomplishments follow a lifelong journey of BMX racing. He...
JT Tollefson Reminisces BMX History
If you’re unfamiliar with who Jeff Tollefson is, keep reading. Jeff, better known as JT Tollefson, was a BMX racer and mentor. He started his...
Is such a large range with few gears bad?
If you've ridden an 11 or 12-speed system, you probably have asked yourself this question. How significant are the gaps between each shift? Prime 9...